Forbes: What Good Leaders Will Do In A Post-Pandemic World

Communication Battle Plan: What Good Leaders Will Do In A Post-Pandemic World

Kelli Matthews, Forbes, 10 May 2020

(Image courtesy of Forbes)

In Harry Potter and the Goblet of Fire, Harry and Hagrid sat together on a bright, sunny day. They worried together about what to do about the threat of He-Who-Must-Not-Be-Named, an invisible force that threatened their way of life, their safety and security. 

Right now, organizational leaders and brand communications teams sit together (indoors) in a similar way, at about the same time of year. They are also thinking and talking about an invisible, but very real threat that’s disrupted business and threatened safety and security.