PRovoke: Why Outspoken CEOs Stand Out As Leaders

While Not All CEOs Agree, They May Have to Get Used To It

WE's latest annual Brands in Motion study finds the benefits of CEOs getting personal with stakeholders outweigh the risk of public gaffes.

PRovoke, Diana Marszalek, 22 September 2021

A growing number of outspoken CEOs — Microsoft's Satya Nadella, Bumble's Whitney Wolfe Herd and DBS Bank's Piyush Gupta among them — have changed the game for the C-suite, with half of global consumers now expecting chief executives to frequently go public with their personal opinions, according to the latest Brands in Motion study from WE Communications.